About Us



How we started:


Founded by Tomeka Jones in 2009, Penelope J. was named for her late aunt Penelope Jones. Tomeka’s dear aunt was deeply loved with a big heart and a love for spending time with family and friends. Sadly, she lost her battle with breast cancer in 2005. After her passing, Tomeka knew that she wanted to keep her loving spirit alive by dedicating her line to her aunt and her battle.

All of Penelope J. products are created with intentions of providing carcinogen free ingredients that are shown to not promote cancer, but rather are all natural, organic and vegan friendly.

Tomeka having worked in as a hair stylist, knew firsthand the damage relaxers and hair dye caused to the black woman’s hair, balding and scalp burns. Tomeka decided to make her own all-natural shampoo in 2007. Later, Tomeka creating skincare products as a result of having eczema, a skin condition she suffered with since the age of 18. The results and feedback were amazing! Everyone that tried her products saw improvement and felt wonderful. Tomeka developed  products that showed results without harsh chemicals. Helping women grow their hair back and resolving skin problems. Now, the Penelope J. line is available online to everyone.  

Penelope J invites you into our world!



Tomeka Jones